
Nestlé Purina Pro Plan: Four Innovative Products for Our Four-Legged Friends
THE CHALLENGE:
When Nestlé subsidiary Purina wanted to created a new range of h
Nestlé Purina Pro Plan: Four Innovative Products for Our Four-Legged Friends
Case Study, NestléTHE CHALLENGE: When Nestlé subsidiary Purina wanted to created a new range of highly scientific, super-premium...

Nestlé Project Cointreau: The Innovation-less Team
THE CHALLENGE:
How do you repair an innovation team that lacks innovation?
That
Nestlé Project Cointreau: The Innovation-less Team
Case Study, NestléTHE CHALLENGE: How do you repair an innovation team that lacks innovation? That was the challenge...

Nestlé Polo: The Mint, The Hole Mint, and Nothing But The Mint!
THE CHALLENGE:
Since its introduction in 1948, Polo has remained the United King
Nestlé Polo: The Mint, The Hole Mint, and Nothing But The Mint!
Case Study, NestléTHE CHALLENGE: Since its introduction in 1948, Polo has remained the United Kingdom’s favorite mint. But...

Nestlé Oceania: Innovation Down Under
THE CHALLENGE:
When Nestlé came to Synecticsworld they had one request.
Nestlé Oceania: Innovation Down Under
Case Study, NestléTHE CHALLENGE: When Nestlé came to Synecticsworld they had one request. “Create a plan that will...

Nestlé: No Nuts No Glory
THE CHALLENGE:
As often as people say “Yes!” to snacks, Nestlé disc
Nestlé: No Nuts No Glory
Case Study, NestléTHE CHALLENGE: As often as people say “Yes!” to snacks, Nestlé discovered that consumers were saying...

Nestlé Maggi Frozen Foods: A Hot Idea for Frozen Food
THE CHALLENGE:
But when Nestlé, who had merged with Maggi in 1947, decided to d
Nestlé Maggi Frozen Foods: A Hot Idea for Frozen Food
Case Study, NestléTHE CHALLENGE: But when Nestlé, who had merged with Maggi in 1947, decided to develop a...

Nestlé’s New Chocolate Bar
THE CHALLENGE:
When Nestlé decided to develop a new chocolate bar that would co
Nestlé’s New Chocolate Bar
Case Study, NestléTHE CHALLENGE: When Nestlé decided to develop a new chocolate bar that would compete against Hershey’s...

Nestlé Koffee Krisp and Lion Bar: It Makes a Nice Light Snack
THE CHALLENGE:
How do we take an 18-month process and make it happen in three we
Nestlé Koffee Krisp and Lion Bar: It Makes a Nice Light Snack
Case Study, NestléTHE CHALLENGE: How do we take an 18-month process and make it happen in three weeks?...

Nestlé Kit Kat: Inspired Breaks
THE CHALLENGE:
The task that Nestlé gave Synecticsworld was short but challengi
Nestlé Kit Kat: Inspired Breaks
Case Study, NestléTHE CHALLENGE: The task that Nestlé gave Synecticsworld was short but challenging: re-invent an already successful...

Nestlé Aero: Don’t You Just Love the Bubbles?
THE CHALLENGE:
Aero bar consumers loved the taste, the texture, the aroma of the
Nestlé Aero: Don’t You Just Love the Bubbles?
Case Study, NestléTHE CHALLENGE: Aero bar consumers loved the taste, the texture, the aroma of the smooth milk...